Valentine's Day Is about Roses. And that makes us think at once of beauty. Why?

Valentine's Day Is about Roses. And that makes us think at once of beauty. Why?

Beauty is defined as the quality or aggregate of qualities in a person or thing that gives pleasure to the senses or pleasurably exalts the mind or spirit. Various cultures around the world have also defined beauty in humans and nature, particularly in reference to women to extoll loveliness. 

And what flower symbolizes beauty and or the addition of which into a beauty enhancing product intuitively elevates an ordinary product into extraordinary? 

The natural oils found in roses help retain moisture in the skin. This results in your skin feeling smooth and soft. The sugars in rose petals especially benefit those with sensitive skin. A rich source of vitamin C, rose petal paste makes for a beautiful, shiny glowing skin.

But did you know that the secret of using flowers and plants to enhance beauty is thousands of years old?  Ayurveda the 6000 year holistic medical paradigm from India defines beauty as “subhanga karanam” – which means transforming all aspects of your body, mind and soul to the highest level of purity.

Therefore using practical elegance, it defines beauty in the art of balancing the body, mind, and spirit.  Ayurveda often emphasizes healing from the inside out, not outside in, but at the same time it also gives us incredible recipes based on natural clays, flowers, plants and natural oils to soothe and enhance face, skin, hair and body. 

Traditional Chinese Medicine says true beauty is a perfect balance of Yin and Yang. Yin is usually more identified with the feminine (though it's way more complicated than that) and Yang is more identified with the masculine. Use of natural products for cosmetic purposes by the ancient Chinese can be traced back more than 2,000 years.

However, the topical use of specific TCM ingredients in facial care, makeup, body washing, aromatherapy, and hair and skin care was much earlier—some 3,500 years ago. Rice flour mixed with powdered flowers was used to whiten and soften skin as early as 4000 years ago as seen in historic records! Ancient

Greeks and Romans had their own ideas of beauty in both men and women..  Athletic physiques with rounded, firm muscles and little fat were considered most attractive. Men with reddish-blonde hair, full lips, and glistening tans were considered to be the most beautiful in ancient Greece.

Helen of Troy was another ideal of beauty. She was of course the woman who launched a thousand ships. Men and heroes fought a ten year battle for her in the Trojan War. Helen was said to have red hair. Redheads were seen as the epitome of beauty in ancient Greece.

Scented perfumes were an integral part of beauty in ancient Greece & Rome. After a woman had bathed she would apply scented oils. These ancient perfumes were made by infusing oils with fragrant flowers. Flower heads were placed in the oil and left to sit, when ready they were strained through a cloth leaving a beautifully scented perfume! 

Nearly all of these cultures have recorded history where the virtues of roses are extolled among other flowers. Somehow the red rose has come to symbolize not just beauty but a deep passion for all that is beautiful too. 

And that perhaps is the reason why we subscribe to the beauty of this flower so much....

Check this video to see a subscription box we are planning to offer. Let us know if its a good idea?

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